Last updated: 27 September 2026
Imminent Infinity is an independent UK music publication operated by Imminent Infinity Records Ltd. For the personal information described in this notice, Imminent Infinity Records Ltd is the data controller. You can contact us about privacy or data protection through our Contact page.
Information we collect
We may receive information you choose to give us, including your name, email address and message when you use our contact form; your email address and consent choice when you join our newsletter; and information supplied with music, press or editorial submissions.
Our website and hosting services may also process technical information such as IP address, browser and device information, security logs and information needed to operate and protect the site.
How we use your information and our lawful bases
- Contact enquiries and submissions: we process the information you send so we can respond, administer editorial submissions and communicate with you. We rely on legitimate interests where this is necessary for the ordinary operation of our publication and correspondence.
- Newsletter: we use your email address to send the Imminent Infinity newsletter only where you have opted in. We rely on consent. You can withdraw consent at any time by using the unsubscribe link in a newsletter.
- Website operation and security: we may process technical and security information where necessary for our legitimate interests in operating, maintaining and protecting the website and its users.
- Legal requirements: where processing is necessary to comply with a legal obligation, we rely on that legal obligation.
Where we rely on legitimate interests, those interests are running and protecting an independent music publication, responding to people who contact us, administering editorial activity and maintaining the security and integrity of the website. We consider whether those interests are overridden by the rights and interests of the people concerned.
Newsletter
Our newsletter signup is provided using Brevo. If you subscribe, your email address and subscription information are processed for the purpose of sending the newsletter. Newsletter marketing is based on your consent. You can unsubscribe at any time using the unsubscribe link in a newsletter.
Contact forms and submissions
When you contact us, we use the information you provide to deal with your enquiry. If you submit music, press material, photographs or other content, we may retain the submission and related correspondence for editorial administration and future reference. Please do not send sensitive personal information unless it is genuinely necessary.
Third-party services and embedded content
The site may contain embedded music, video or other material from third-party services. Those services may receive technical information or use cookies or similar technologies when their content loads. We also use WordPress and related Automattic/Jetpack services, Contact Form 7 and Brevo as part of operating the site. Their own privacy terms may apply to information they process.
Cookies and similar technologies
We use cookies or similar technologies where necessary to operate and secure the website. Third-party features and optional services may use additional technologies. Where UK law requires consent for storage or access technologies, they should not be enabled until the required choice has been made. See our Cookie Policy for more information.
How long we keep information
We keep personal information only for as long as reasonably necessary for the purpose for which it was collected, including editorial, administrative, security and legal requirements. Newsletter details are retained while you remain subscribed and as necessary to record an unsubscribe or suppression preference.
Who receives your information
We do not sell your personal information. Information may be processed by providers that help us host, secure and operate the website, handle website communications, provide newsletter services or deliver embedded third-party content. We may also disclose information where required by law or where reasonably necessary to establish, exercise or defend legal rights.
International processing
Some service providers may process information outside the UK. Where UK data protection law requires safeguards for an international transfer, we rely on the safeguards applicable to the relevant provider and transfer.
Your data protection rights
Depending on the circumstances, UK data protection law may give you rights to access, correct or erase personal information, restrict or object to processing, and receive certain information in a portable form. Where processing relies on consent, you may withdraw that consent without affecting processing that was lawful before withdrawal.
You also have the right to complain to the UK Information Commissioner’s Office (ICO) if you are unhappy with how your personal information has been used.
Contact us about privacy
For privacy questions or to exercise a data protection right, please use the Imminent Infinity Contact page and state that your message concerns privacy or data protection.
Changes to this notice
We may update this notice when our website, services or legal obligations change. The date at the top shows when it was last updated.